Dress Maven Release
Thursday, June 26, 2014
TORONTO, ON (June 26, 2014) A long-standing concept in men’s clothing, bespoke clothing is quickly making its way into women’s wardrobes. Enter Dress Mavens - an online shop that offers customized dresses to help women embrace their beautiful shapes. Classic, versatile, and comfortable desk to dinner dresses, Dress Mavens design for the hard to fit including petite and plus size dresses.
REAL DRESSES. REAL WOMEN. REAL FIT.
With body shape in mind, each dress is made to measure and handcrafted by a team of expert tailors, using quality fabrics with a generous stretch. “I love the styles of dresses that only Dress Mavens can offer. The creators understand the needs of dressing for your body shape, to only further enhance your confidence and beauty. I feel like a goddess when wearing their designs!”- TV & Radio Host, Jennifer Ettinger
DRESSING MADE REAL EASY
Ordering the dress is the easy part, selecting your favourite may take some time. After choosing a dress style, the real fun begins. Women customize their design based on a few of their own body measurements and colour preference. “Purchasing a Dress Mavens dress is like creating your own personal fashion collection; you can choose the color, fabric and style for each individual dress. Plus, it is made to fit your body!” -
Loyal Dress Mavens client, Anna Braamhaar.
REAL QUALITY WITH A REAL CAUSE
Designed in Canada and made in Vietnam, Dress Mavens is proud of their strong partnership with tailors who are award-winning for their craftsmanship. Dress Mavens, and their manufacturer, both give a portion of proceeds to benefit the local community. Dress Mavens is excited to announce the campaign Real Women Giving Back. Starting in July, women are encouraged to post a photo on Instagram donning their Dress Mavens’ original pieces with the #dressmavensgiveback, and a donation of $1 per photo will go to the Quang Nam Orphans and Handicapped Children
Center.
ABOUT DRESS MAVENS
Different bodies, same experience. “You can only walk out of a change room disappointed so many times. It’s frustrating...we get it.” Say long-time friends and founders, Nadine Moffatt and Paulina Zimakas. Both have dealt with fit issues their entire lives. Paulina has had a lifetime of altering clothing to fit her waist, while Nadine has struggled with trying to squeeze her hips into pieces that fit everywhere else. Founded in 2010, Nadine and Paulina were inspired to make a difference. They embarked on a journey to create custom dresses for work and play with the goal of making women feel fabulous.
BUILDING A COMMUNITY OF DRESS MAVENS
Dress Mavens is part of the movement to help women love their bodies. Spread the word and be part of the journey towards body acceptance. Get to know Dress Mavens and stay connected by visiting www.dressmavens.com
BUILDING A COMMUNITY OF DRESS MAVENS
Dress Mavens is part of the movement to help women love their bodies. Spread the word and be part of the journey towards body acceptance. Get to know Dress Mavens and stay connected by visiting www.dressmavens.com
Facebook: www.facebook.com/dressmavens
Twitter: @dressmavens
Instagram: @dressmavens
