Don"t get scammed this Valentine"s Day


Enterprise Canada

Release Date

Friday, February 14, 2020


TORONTO, February 14, 2020 - We’re living in a fast-paced era, and it’s become increasingly difficult to juggle a career, have a social life, and find love. People are increasingly switching to more convenient means to find a connection, like dating apps and websites such as Tinder, OkCupid, Hinge or Bumble. That, unfortunately, may make them targets for dating scammers, who prey on their eagerness to find love. 

The FBI’s 2018 Internet Crime Report states that romance and confidence fraud was the second costliest scam, with losses amounting to almost US$363 million. Last year, for example, one unlucky woman was swindled out of US$546,000, while a Canadian man was scammed out of CA$732,000, with many victims losing their entire life savings or even going deep into debt. 

As the search for romantic bliss usually intensifies around Valentine’s Day, ESET cybersecurity researchers share some of the telltale signs that your online crush could, in reality, be a scammer looking to find a way into your wallet, rather than your heart.


Scammers tend to use stock images of models, who may be styled to sell a specific product. Photos of them posing with beverages and electronics may feel staged and unnatural because indeed they are. If you already suspect something, request a family photo – they will have a hard time producing one since the model they’re impersonating may have not shot a family-themed campaign. Alternatively, they have been known to steal pictures of real people, to make themselves seem more believable. 

Quick to profess deep feelings

A major warning sign that should set alarm bells off immediately is when new contacts come on too strong, too soon. Promising their undying affection, telling you they love you or proclaiming that you’re their soul mate within the first few hours of conversation, should arouse your suspicion instantly.

Scammers will try to advance the relationship as fast as possible to make you feel wanted, softening you up with serenades to reach their ultimate goal, your wallet. Most dating services allow you to block and report the profile of the potential fraudster, with the app’s moderation team taking it from there. 

Rerouting the conversation to another medium

Another red flag is that scammers make a concentrated effort to move the conversation to another communication platform. Dating platforms have ways to detect scammers besides the reporting feature. In order to avoid triggering these mechanisms, scammers try to coax you into sharing your phone number or email or IM handle. At this point you’re already surrendering too much personal information; to a person you virtually don’t know at all.

Never able to meet

Scammers love to take on the identities of professionals that inspire trust but often have to work abroad for extended periods of time, such as members of the military, aid workers, or diplomats. These provide them with excuses that don’t raise eyebrows in the context of their profession such as “I’m getting deployed” or “I have to fly off to an urgent meeting”. 

As the courtship goes on you may want to meet your online crush in person. But every time you try to schedule a meeting, they come up with an excuse why they just can’t make it, even if you try to meet them halfway. Canceling a few times is normal but if they shoot down every date you suggest, then you should be suspicious and start questioning their reasons.

Bad English

Many fake dating profiles created by scammers portray them as Americans or Westerners who are university educated or, as mentioned before, have careers that take them abroad. So, if someone who appears to be an English-speaking native or worldly has a bad grasp of the language, you should be wary.

Asking for money

Once the conversation has gone on for a bit, the scammer will try to ask for money. Usually, they will start small, asking for help to pay for a car repair or to buy medicine, anything that doesn’t set off your internal fraud alarm. But as time goes by, they will steadily increase the amount that they need, often feeding you a sob story about how they need it to help pay for the medical bills of their sick relative. Alternatively, they need the money for their fledgling business that isn’t going as well as they hoped. 

A final piece of advice from ESET and Cupid

According to a report published by the FTC, the annual number of victims of romance scams grew from 8,500 to 21,000 between 2015-2018. It still doesn’t show the true extent of the problem, as many victims are too embarrassed to come forward. Relationships are built on trust, but if one starts off on a dating site or app you should always try to verify as much as possible and not blindly trust what your new-found love says.


About ESET

For 30 years, ESET® has been developing industry-leading IT security software and services for businesses and consumers worldwide. With solutions ranging from endpoint and mobile security to encryption and two-factor authentication, ESET’s high-performing, easy-to-use products give consumers and businesses the peace of mind to enjoy the full potential of their technology. ESET unobtrusively protects and monitors 24/7, updating defenses in real time to keep users safe and businesses running without interruption. Evolving threats require an evolving IT security company. Backed by R&D centers worldwide, ESET became the first IT security company to earn 100 Virus Bulletin VB100 awards, identifying every single “in-the-wild” malware without interruption since 2003. For more information, visit or follow us on LinkedInFacebook and Twitter.

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