Natasha Ferguson Announced As Keynote Speaker To Celebrate International Day of the Girl

Natasha Ferguson is the founder and CEO of Ethelfox Construct, a Toronto construction company that hires predominately women.

Paul Clarke

Release Date

Monday, October 3, 2022


Natasha Ferguson, owner of Ethelfox Construct Group, is excited to share her inspiring story to thousands of young women as a keynote speaker for Dreamer Day Fest 2022 on Oct. 5.

Organized by Build A Dream, the event is expected to draw more than 5,000 young women from across North America to inspire them to consider jobs in underrepresented fields, such as skilled trades, STEAM (science, technology, engineering, arts, and math), emergency response, entrepreneurship, and leadership. The event coincides with the United Nations International Day of the Girl, which is celebrated on Oct. 11.

As one of the only female-owned and operated construction companies in Canada, Natasha’s company helps to break down barriers for women and people of colour in the construction industry. Natasha is also the co-founder of a non-profit organization called A Women’s Work, which supports the development of women in the trades.

Following her keynote speech, Natasha will be accepting applications at her exhibitor booth from women who are interested in learning construction skills, such as how to use power tools, drywalling and tiling. The eight-week course will be offered by A Women’s Work and will provide one-on-one mentoring and skills-training in a safe and supportive environment. For more information visit:

“As a woman of colour I never dreamed I would one day own and operate a construction company, but I am living proof that with hard work, determination and support anything is possible," said Natasha Ferguson, owner of Ethelfox Construction Group, a full-service construction and development company located in Toronto that provides
distinctive build and design services for residential homeowners.

“As a tradeswomen in a male dominated industry I have faced a lot of judgement and discrimination because of my gender, however thanks to mentors, a strong support system and a positive mindset I have gained knowledge in seven different trades and now manage more than a dozen other tradesmen and women. I hope other women will
follow in my footsteps.”

The two-day conference runs from Oct. 4 and 5 and includes other high-profile women who are leaders in their fields. Natasha will share her inspiring story on Oct. 5 at 2:55 p.m.

For more information and tickets please visit

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